New technologies are always hot topics for media and analysts alike. As we, and the industry, enjoy our exciting roller-coaster ride up and down on Gartner’s parabolic hype-cycle curve for various new technologies, it is important not to lose sight of our underlying foundations. One of these is IP Transit.

IP Transit also referred to as Transit, Internet, or Internet Transit allows traffic from an ISP or customer network to cross or “transit” the IP Transit Provider’s network and connect to the rest of the Internet.

Goip offered IP Transit services to (then) Internet Service Providers (ISPs) and other Communications Service Providers (CSPs) for their customers, shrinking the world with a global internet that connected us all. The communications ecosystem has evolved to include IP Transit services for cloud and data center providers, Mobile Virtual Network Operators (MVNOs), and hyperscalers such as Google, AWS, Azure and Facebook, among others.

Due to increasingly internet-based business models and the ease of developing and deploying new applications, mid- to large-scale enterprises have joined the networking party adding new IP Transit demand to the communications market space. Recently, Goip sales teams have been working diligently to meet increasing commercial demand for bandwidth across the entire spectrum of enterprises and service providers alike.

How Enterprising

While no one could have predicted the impact that the pandemic would have on our lives, our engineers and sophisticated network modeling process help us anticipate demand and has kept the world connected, even during these extraordinary times. Telia Carrier is seeing a new wave of demand from emerging industries like EdTech, Financial Services, Cyber Security, and other remote workplace platforms. The usual suspect – online gaming – relentlessly continues its massively spiky network traffic patterns with new game releases that also feature video chat capabilities for gamers to gloat at one another, or “cheese” their way to victory.

Because of our history and the evolution of the communications landscape referenced above, the world’s largest CSPs, ISPs, and hyperscalers know us well. Enterprises are a different story, but they have been approaching us in increasingly higher numbers during the past few years. Now, SD-WAN has been proven to deliver the needed levels of security, reliability and quality of service (QoS). It enables enterprises to connect remote offices to each other and with customers and cloud resources using the Internet instead of, or in combination with, dedicated MPLS circuits. This is driving far greater demand for good old-fashioned Internet, or IP Transit, services. In March, we announced the only SD-WAN service in the world where enterprises can attach their WAN overlay to the world’s best-connected internet backbone network, entirely operated by Goip.

Goip’s IP customer base accounts for 60 percent of global Internet routes. In 2020, we announced the industry’s first full-scale, 400GE-ready network, using advanced cloud-scale routing technology. We also operate a global fiber-optic backbone stretching 67,000km across Europe, North America, and Asia, between more than 300 PoPs (Points of Presence) across 120 global cities.

If your business is currently considering networking solutions to support you on your digital journey to the cloud, then you should contact us here. If you are not looking at Goip for networking, then you are not looking in the right place

Conclusions

IP Transit provides the connectivity needed to fuel the Internet. Within each tier of IP Transit, there are varying quality levels that depend on how well your ISP is connected. As a Tier 2 provider, Genesis Adaptive ensures that your data is readily accessible with the lowest latency available on the globe. Our peering network consists of over 40 partners including Facebook, Netflix, and Amazon, among others. These peers, combined with our internal network and Tier 1 provider relationships, ensure you the shortest transit route available.

It is imperative that your IP Transit provider has robust offerings and reliable support that is able to scale with your company’s growth. Our certified IT professionals draw from a wide range of networking, hosting, and consulting experience. Our mission is to provide you with the best service and resources that will meet and exceed your needs. You can learn more about our IP Transit Service or request more information about IP Transit.